CHALLENGE

Alexis Bonte is a multitalented Internet business entrepreneur who recently established himself in Spain. His request to us was to raise his profile nationally and internationally, and among other things, attract the interest of business angels and potential investors. His latest product is an online game called eRepublik.

STRATEGY

FJ Communications designed a customized executive visibility program for Alexis that included media appearances, targeted speaking opportunities, engagement with industry interest groups, and the promotion of the eRepublik brand through communications activities.

RESULTS

Alexis has recently managed to raise €2 million from AGF Private Equity to further develop the product and is in the process of announcing the entry of additional capital for his company. He has been interviewed and portrayed in top tier media sources several times. Meanwhile, eRepublik continues to exponentially increase its number of users in Spain.